How LLMs, Knowledge Graphs, and Conversation-Based Analytics are reshaping data for everyone
How LLMs, Knowledge Graphs, and Conversation-Based Analytics are reshaping data for everyone
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January 24, 2025
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When Business Intelligence first caught on, the promise was clear: Make data accessible, enable better decisions, and free organizations from guesswork. Initially, that meant building dashboards for analysts and executives to slice and dice metrics in a neat interface. Over time, we embraced self-service BI, hoping that teams outside of IT could query data and discover insights on their own. It was a noble goal, and for a while, it worked.
However, the terrain is shifting faster than ever. AI, large language models, and retrieval augmented generation are changing how we extract insights. Traditionally, you would search for a dashboard, figure out which metrics mattered, and interpret the charts. Now we see the rise of agents that can handle data in real time, generating instant insights and even suggesting next steps.
If you have used a generative AI tool recently, you have seen how easily it produces text or code, or summarizes documents. Extend that to BI, and you can envision an LLM understanding your data and its context. This is where retrieval augmented generation comes in: The model retrieves pertinent information from a data warehouse, or from a set of documents, and uses that context to produce a coherent answer. Knowledge tasks are now becoming accessible to non technical users. A manager might simply ask, How did our East Region sales compare to West Region sales last quarter, and the system can generate a narrative style answer. There is no need to wade through a complicated dashboard or build queries from scratch.
Some are also pointing to knowledge graphs as the next wave, claiming that a well maintained semantic layer will reduce LLM hallucinations by grounding these models in properly, structured data. In theory, that approach holds significant promise because it would tie AI responses directly to an authoritative knowledge base. In practice, though, creating and maintaining a high quality knowledge graph can be quite demanding. It might work for large enterprises with big budgets, but it has not always been implemented in a cost effective way for smaller businesses. The potential is there, but the practical economics are still an open question.
As these new techniques surface, many older BI tools risk becoming irrelevant. Rigid dashboards that need complex setup are being replaced by conversational approaches that interpret your questions and provide intuitive answers. Some legacy dashboards will remain useful for historic reasons or for official regulatory reporting, but the forward momentum is with AI powered systems that handle back end logic. Rather than teaching people how to build pivot tables, we can offer them a chat style interface for deeper, faster insights.
Does that mean classic BI concepts no longer matter? Not at all. Data governance and security remain critical, and so do validated data models that ensure consistent results.
If your data is inaccurate or scattered, an LLM will simply produce faster, more confident mistakes.
A well designed data architecture also makes it much easier to build semantic layers or knowledge graphs, which can further enhance AI’s capabilities. It is not enough to throw AI at the problem. You still need reliable data, control over versioning, and processes that ensure correct results.
All of this will reshape roles in analytics. We will still need experts who can set up pipelines, define data governance rules, and confirm that the AI outputs are correct. But more day to day questions might be answered by a domain manager or HR lead without any specialized knowledge of SQL or data modeling. We will see small businesses increasingly explore AI driven BI solutions, though some might hesitate to invest in the advanced frameworks or knowledge graphs that large enterprises can afford.
Looking ahead, I predict a new generation of AI first BI tools that center on natural language interactions, automated query generation, and advanced insight suggestions. Data is going to feel more accessible than ever, which will place a higher premium on data cleanliness and well governed pipelines. Where does that leave knowledge graphs as a semantic layer? They could be game changers if they can be made affordable, or if companies offer them as part of a turnkey solution. If small and mid sized businesses can implement a simplified knowledge graph that is kept up to date without monumental cost, we may see a real shift in how data is used and how AI is deployed.
For those worried about displacement, the human element is as important as ever. There is still a need for domain expertise to interpret ambiguous questions, decide on the ethical boundaries of data sharing, and evaluate whether an AI suggestion truly makes sense. Knowledge graphs and LLMs may automate certain steps, but people remain responsible for steering the process, injecting creativity, and ensuring that data driven decisions are aligned with business goals.
Yes, older BI platforms may fall to the wayside if they do not incorporate AI features soon. Yet the fundamentals of good data practices are not going away. The best equipped teams will blend strong data frameworks with these emerging AI technologies creating a flexible environment where knowledge is never locked behind complicated dashboards. People will expect easy access to insights through conversational interfaces, and a sense of trust that these answers are anchored in real data. That is the future of BI, and it is arriving faster than many realize.
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